Los Hopper

Icon System

LACMA

Located on the Pacific Rim, LACMA is the largest art museum in the western United States, with a collection of nearly 152,000 objects that illuminate 6,000 years of artistic expression across the globe. Committed to showcasing a multitude of art histories, LACMA exhibits and interprets works of art from new and unexpected points of view that are informed by the region’s rich cultural heritage and diverse population.

Deconstructing LACMA Bold
Color and proportions
Media coverage CBS News

A comprehensive icon system to convey newly-introduced ideas to a culturally-diverse audience.

Media coverage CNBC and ABC Channel 7